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Sponsorship Marketing: A Framework For Evaluating Opportunity (Popularity: )
http://www.brockcommunications.com
Sponsorship marketing is a gray area for many marketers. Those who've focused on traditional advertising and publicity channels may be reluctant to delve into sponsorship activities or unsure how to find opportunities that fit. Evaluating teams, athletes, events and the benefits associated with sponsorship exposure can be cumbersome, particularly if you don't have your requirements and guidelines clearly defined ahead of time. Effective use of sponsorship marketing requires careful consideration of ...

Ten Tips For Writing Successful Business Proposals, From Your Strategic Thinking Business Coach (Popularity: )
http://www.businesscoach4u.com
There comes a time for businesses when they must submit successful business proposals to gain clients, projects, interviews, potential development rights, etc. And for many businesses, successful business proposals are mandatory for their survival. How many of your proposals get accepted and how many get rejected? Or don't you keep track of the outcomes? It is interesting to note that most successful businesses have more of their proposals rejected than accepted. ...

The 4 Ps of the Marketing Mix (Popularity: )
http://www.jedcjones.com
There are some great ways to get a handle on the basics of marketing. One way is to understand what is meant by the 4 Ps of the marketing mix. Here is an overview of the 4 Ps and a look at how many people mistakenly confuse one of the Ps - promotion - with marketing itself. An Overview of the 4 Ps of Marketing: It is the job of all ...

The Importance of an Elevator Statement (Popularity: )
http://www.headlinesfromfloyd.blogspot.com
“Please, God, don’t let me follow the police officer.” It was career day at Floyd Elementary School and I visited my daughter’s kindergarten class to explain what I do for a living. It was my Dick Van Dyke moment. For those of you who are relatively young or haven’t seen reruns of the “Dick Van Dyke Show,” there’s an episode in which Rob Petrie (played by Van Dyke) visits his son’s class ...

The Internet Marketer's Guide to Predictive Dialing Software (Popularity: )
http://www.voicent.com
Do you recall a time when someone called, and a message asked you to wait for the next available agent? Then, after a short pause, a person came on the line and spoke to you about whatever the call was for, such as collection of a bill, a reminder for a flight or function, etc? And if you weren't home or couldn't answer, the system left a message on your ...

The Most Convenient Cleaner for Outdoor Needs (Popularity: )
https://wisepick.org
Compared to indoor cleaning, outdoor cleaning is a whole different game. As much as we wish that we could just use our indoor brooms to clean our yards, outdoor cleaning doesn’t work that way. It’s more rugged and needs to be handled differently. Enter hand held vacuums. They’re good indoors, they’re good outdoors, and in some cases, you can turn them into a blower. What’s not to like? Outdoor uses for hand ...

The Small Business Wonder (Popularity: )
http://www.marketingedge.ab.ca/
Just because something is small does not mean that it would not amount to anything. One has to always keep in mind that great things start from small beginnings. Such seems to be the philosophy of professionals engaged in small business marketing consultancy. But what really does a small business marketing consultant do? A small business consultant can help you set your company’s goals taking into consideration both your company’s strengths ...

The Top Ten Reasons Businesses Use Promotional Items (Popularity: )
http://www.yesgifts.co.uk
Trade Show Promotion The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors. Customer Retention, appreciation Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to ...

Three Keys to Perfecting Your Sales Letter (Popularity: )
http://www.fictionsecrets.com
The purpose of writing is to communicate a message. And the purpose of a sales letter, or any other marketing piece, is to help you more clearly and powerfully communicate a specific message to sell your product or service. Simply choosing the right words to convey your message can be the difference between a boring sales letter, and one that brings in boatloads of new business. Here are three tips for ...

Tips For Creating A Successful Boat Classified Advert (Popularity: )
http://www.pureboats.com
When it comes to selling a boat, I feel like I have certainly done the hard yards. I seem to have tried so many different ways, talked to countless numbers of boat sales agents and put up stacks of adverts that I decided I should really put together my favorite simple tips on how to create a successful boat classified advert. I did successfully sell a boat recently through the internet ...