5 Article Marketing Tips You Need For Outsourcing Your Articles

When it comes time for outsourcing your articles it's not as simple as just hiring a freelance writer, coughing up a few bucks and then moving on to the next new site. Here are 5 article marketing tips that you need to keep in mind when you're outsourcing your articles.

Did you research your product? - Are you trying to compete in an over-saturated niche? If so, what is your marketing strategy? What is it that you want to do with your articles that will make you rise above the competition? If you don't convey this to your writer, they're not going to include it in the articles.

What directory will you be submitting to? - Each directory has it's own requirements for article submission. Let your article writer know which directory you're using so your articles will be written according to their specifications.

What are you trying to accomplish with your articles? - If you're having review articles written, do you want them to be positive or negative? Do you want articles that sell or articles that just inform? If you want selling articles, how direct do you want them to be?

Did you choose your keywords? - You'll find plenty of writers who know how to use keywords, but not all writers know how to choose them. Giving your writer your keywords is just the beginning. If you want your articles to sell, then you need to supply the selling keywords, too.

Do you have a sales page? - Do you already have your sales page set up? Because if you do, then you'll want your articles to hint at the information that's in that sales page so the reader will be enticed to click through. And the only way they can do that is if you let the writer know you have a sales page so they can use the information in the article.

These are just basic tips that anyone involved in article marketing should already be aware of - whether you're writing your articles yourself or having someone do it for you. Don't make the mistake of thinking that because you're paying for those articles they're going to be exactly what you need. Writers are writers, not necessarily marketers, and they're certainly not mind readers. The more information you give your writer when you're outsourcing your articles, the better your article marketing results will be.

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