How to Optimize your Blog for Search Engines

       By: Rose DesRochers
Posted: 2007-02-15 06:53:59
Blogs are naturally search engine friendly and optimizing your blog for search engines is really no different than optimizing your website.Here are some suggestions to get you started.Back Links: Backlinks play a very big role in Google's pagerank algorithm. Backlinks are extremely important to your blog's rankings, so make sure you have a large number of backlinks.Make use of the alt description tag: Spider bots cannot read images, so when adding images to your blog it's important to place information within the alt and anchor text of pictures.Make good use of anchor text: Don't use "click here" or other non-descriptive link text. Always use keywords as your anchor text. Google loves anchor text.Use relevant keywords: Did you know that in a 48 hour period there was 6138 searches done for game cheats? Wow! It looks like a majority of gamers are cheaters.When creating titles for your blog posts think about the words that web surfers will be typing to find your blog. I also suggest subscribing to Word Tracker wordtracker.com. Their report of the most popular searches is published each Tuesday and distributed to over 30,000 subscribers.Technorati.com , is a blog search engine that also lists the top searched for words. The more targeted your keywords are, the greater your return in search engines will be. Use keywords in the body of your post as well as in blog header tags and the title of your posts.Update frequently: Remember that content is king and search engines love it, so update your blog regularly.Remember to optimize your blog for both search engines and people. Search engine optimization is hard work and an ongoing process. Invest a little time and learn the proper techniques and not only will your traffic come, but you'll increase your page rank too.
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