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             03 December, 2021

Category:  Articles » Business » Advertising


Big Political Races Mean Major Profits for Television Companies and Mass Media

         Views: 2137
2006-09-30 01:39:28     
Article by Lance Winslow

When election races get tight for political party control of the government you have to stop and wonder who makes out like bandits? Well consider this if you will; the average American has surrendered their mind to the television set and to the mass media hysteria with all the chaos and controversy, as well as sound and fury.

Those that run for political office know this and they know that he who puts out the most ads on the television set and radio and gets the most print during the election will most likely win. But political ads cost a lot of money and that means they need big contributions.

Big Political Races mean major Profits for Television Companies and Mass Media. Political season is a time for huge quarterly profits, increased shareholders equity and incredible ratings for our mass media. After all, advertising is how the mass media makes their money and if they don't make money they would not be able to deliver the news.

It is estimated by media industry analysts that this political season more money will be spent on advertising than in any other single election in the history of the United States of America. Why you ask? Well there is a power struggle and the Democrats want to control of what the Republicans currently control and that means money to the media. Please consider all this in 2006.

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