Home Add to Favorite Contact Submit  
             27 November, 2020

Category:  Articles » Business » Presentation


Bring Popcorn To Your Next Powerpoint - Imbed A Video Into Your Presentation

         Views: 1676
2007-06-03 11:13:03     
Article by Joe Large

"Their eyes seem to glaze over anytime I mention showing our PowerPoint," said Paul. His concern was real and I soon found out why. "We have a presentation coming with a Fortune 50 company; I don't want them taking a nap during our presentation. We need to get and keep their attention," said Paul. "How can we do that, Joe?"

Paul's concern is common with a lot of my clients. Even though they have jam-packed their PowerPoint with information and they try their best not to be promotional in their presentation, they still found their clients being less than impressed.

One answer is to appeal to both sides of a prospect's presentation experience, by not only telling them facts but showing them an example. How? Embed a video right in the PowerPoint. A video that expands on the information you are telling and directly shows those benefits in action.

In this example, we knew that prospects had been having a hard time ordering and printing business cards. (Paul's company is printing) The prospects have to deal with all those names, different titles, different numbers and they are constantly changing with new hires, and promotions as well as people leaving.

So, not only did we tell about Paul's company in a PowerPoint, we did a video and showed the problem with business cards for a company and showed how a business card is processed and made. The end of the video showed how Paul's company had their own delivery trucks to assure that deliveries are in control and on time.

Prospects were impressed that Paul's company handled all facets of the production in house. So, what was the result? "We started writing business the same day we made the presentation, said Paul. "We had never done that before and I think it's because of your video."

Why..? A combination of choosing a topic that was common with most prospects, (business cards), while doing a PowerPoint presentation that was entertaining, engaging and relevant. We used a video that got their attention and told a story. It demonstrated a level of professionalism and sensitivity to keep client engaged and entertained. Prospects wanted to do business with the company right away.

So what principles do you need to remember when you do the video? Keep these following tips in mind;

• Video must have some type of story-Problem, what happens, end resolution

• No Talking Heads, please!!

• Have video complement/expand but not repeat presentation points

• Make sure you have good sound speakers for presentation-If your prospects can't hear clearly, it is a waste of good video

• End your presentation with the movie portion, have a memorable ending that tells them what you want your prospect to do next

PowerPoint presentations are so often dreaded because so many companies abuse them by not doing their homework, reading from the screen, etc. Put the POW back in your PowerPoint with an embedded video that shows them benefits you bring to their problem. You'll have an interested client that will want to go to the next step of buying from you.

Joe Large Freelance Business Writer from Indianapolis Specializing in Contracting industry & Writing/Producing Special Interest Videos

Specialized in: Popcorn - Powerpoint
URL: http://www.largelywritten.com
Print article      Bookmark this page
Related Articles 
Trade Show Truss Systems - Displays and Accessories (Popularity: ): Taking part in 10' Trade Show Exhibits is a nice way to start out a small business. Traffic will definitely be present even without the extra marketing that you would have to do. Most people who go to trade show exhibits are really looking for something so, more often than not, you will find more willing customers who will probably respond more positively to you. You will be exposed to ...
Trade Show Displays - Graphic Design (Popularity: ): Graphics are the most important part of any trade show display. Since you are competing against hundreds of other vendors that are vying for the attention of customers, your display must feature eye-catching and unique graphic designs. This can be difficult. However, by following several simple rules, you will be able to create a graphic design that will attract high-quality customers to your trade show display.The first rule in trade ...
Five Fixes for Your Business Card (Popularity: ): A Business card is one of the most important and cost-effective marketing tools a business can have, especially if you're just starting out. But all too often it's a missed opportunity to make a great impression. A powerful and well-designed business card can effectively promote your business.Here are five tips for businesspeople that make their own business cards. Apply these and you'll be well on your way to having a ...
Trade Show Displays - Styles to Choose for Enhancing Business Image (Popularity: ): It is no longer enough to show up at a trade show with samples of a product. Consumers expect a professional atmosphere. Trade show displays have become quite sophisticated. There are several styles of trade show displays to choose.1. Table top displays. Today's tabletop displays are more streamlined and visually interesting than the old way of presenting information on a small surface. Table top displays come in different designs. Some ...
Engaging Your Audience: Successful Techniques For Your Workshop (Popularity: ): Standing in front of a group of people, you might begin to get a little nervous. Nothing throws an audience as much as a nervous speaker. The anxiety in your voice sends a message that you don’t know the material as much as you want people to think you do. It might not be true. But, that’s the way it comes across.Reducing your anxiety level then is the first step ...

Related Business 
Article 10 Presentations Ltd (Popularity: ): Article 10 is the UK's leading presentation company undertaking the full range of creative presentation services. Whether you require business presentation design, a simple PowerPoint presentation template or a full production with video and animation for maximum impact, our presentation help will get your message across in the most effective way possible.
Live Powerpoint Presentation (Popularity: ): Welcome to Kryoco Technology, home of the miniFreeze! Kryoco offers Powerpoint Clicker, Live PowerPoint Presentation and more for best price. The miniFreeze is a low profile, portable image capture solution for presentation professionals seeking simplicity and functionality at a cost that doesn't break the production budget.
MyBusinessVisual India Private Limited (Popularity: ): MBV is the leading PowerPoint presentation designing company based in India. Clients can outsource/offshore PowerPoint presentation to relayout/enhance their presentation.
Power Point Presentation Template (Popularity: ): Power Point Express provides you master PowerPoint presentation template is available that represents your company and services best. PowerPoint presentation created with PPTExpress. Installation takes only minutes.
Free Power Point Templates (Popularity: ): Free PowerPoint Templates, one of the most visited PowerPoint templates resource website. Here we offer a free collection of PowerPoint design templates, PowerPoint pictures, animations and illustrations ready for download and use. Choose from over 2000+ custom designed PowerPoint themes by professionals. Download them for free, without registration required. Apply more interactivity to your presentation.
TheTemplateWizard Professional PowerPoint Templates (Popularity: ): TheTemplatewizard has the choicest collection of business and presentation templates. Check our extensive template library for, professional PowerPoint templates, PowerPoint charts and diagrams, PowerPoint maps, Animated PowerPoint templates, Word templates, Print design templates including brochures, newsletters, business cards, letter head, posters, postcards, flyer, pamphlet, leaflet, etc.
Template Ready (Popularity: ): PowerPoint templates for sale via download. A PowerPoint tutorial and other presentation information are also available.
The Presentation Team (Popularity: ): Specialists in PowerPoint, interactive multimedia, video, and graphic design presentations.
Firebird Systems (Popularity: ): Audio video presentation and authoring tools, accessories and solutions for PowerPoint and Power Presenter.
PPT Recovery & Repair Utility (Popularity: ): PowerPoint presentation created with lots of hard work can be damaged due to various logical and physical reasons like sudden system shut down, abrupt usage of MS PowerPoint, file’s header corruption, virus attack, CRC error, etc. Once the presentation is damaged all data encompassed in it becomes inaccessible raising the need to repair PPT.