Online Survey: fastest and easiest way to find customers want |
|
By: Jenny Dsouza Posted: 2011-02-12 21:32:29 |
| Statistical survey is a method used to collect in systematic way information from a group of individuals. Although most people are familiar with public opinion surveys that are reported in the press, a survey may focus on different topics such as for a presidential candidate, smoking and drinking behavior, or factual information like income, depending on its purpose.Survey is a market research tool. It gathers opinion from consumers on the given aspects of a product under survey and defines the product. The business needs this surveys for picking up leads to plan new venture, business expansion, product betterment, amalgamation, merger, diversification etc. A survey begins with the consent of the consumer and after explaining its content and intent. A questionnaire is placed before the consumers for their honest response and their feedback – opinion, views, comments etc. - is analyzed to project the findings. Web based Online surveys are completed in real time without personal contact, sooner than other surveys. It can also use audio-visual features and image highlights, which fasters the response rate. Data is intact. It involves minimum staff and travel. Being efficient and cost effective there is scope for enlargement of the sample size without extra expenditure. Moreover online data facilitates application of latest software for analysis and formulation of result. Overall credibility of the survey result is thus guaranteed. Recognition of consumers’ right is a huge bonus. Improvement in consumers’ awareness, product betterment and likely gifts, rewards and prizes are some other gains.Online surveys are the fastest and easiest way to find out what your customers think and want. And they're Free. Online Surveys capture valuable feedback from your clients to help you improve products, target campaigns and stay ahead of the competition!How online surveys are useful? * To find out what products and features customers want.* Survey for customers on product price.* To ask what types of content they prefer to receive and when.* Send customer satisfaction surveys on your products and services.* Ask customer to assess your tutorials, Web site or newsletters.* Use surveys to perform product reviews.Sometimes spending millions in designing, manufacturing and marketing doesn't necessarily guarantee a star product. Hence, organizations worldwide prefer to cut their business risk by intelligently investing a part of their funds in market research and know what the consumers prefer and think about their company. And for doing this speak Asia online helps them by putting their survey online on their sites. |
| Trackback url: https://article.abc-directory.com/article/8242 |