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Copywriting - Why You Absolutely, Positively Need to Write Your Own Sales Copy (Popularity: )
http://www.murderyourjob.com
I'd advise writing your own sales copy early on in the game. This will save you countless of dollars when you develop your future products. You can outsource your marketing and your customer support, but copywriting is something you'd want to do yourself. It lends your own personality to your products. And no one knows your product better than you. The only exception is if you are doing a big scale launch ...

Copywriting Tips - 3 Tips For Getting Great Testimonials (Popularity: )
http://www.bcipe.com
I admit it...getting testimonials is the one thing about copywriting that I don't like. The reason is because it's the one part of the sales copy that I really can't write. Well, I could, but then it would be pure fiction and we all know how bad that can be for your reputation. So I make sure that when I do get testimonials they're as good as possible. How do ...

Copywriting Tips - Are You Crossing the Line of Believability? (Popularity: )
http://www.bcipe.com
Believability...It's probably the single most important part of your sales letter. If the prospect reading it doesn't believe what you are saying, you're not going to make the sale. It's that simple. The problem is, how do you know when you've crossed that line? Take my word for it, it's a very fine line. See, in today's world of copywriting, you need to sell your product. There is a lot ...

Copywriting Tips - Do You Make These Mistakes? (Popularity: )
http://www.bcipe.com
Let me state for the record, NONE of us is perfect. I certainly make my share of mistakes. The difference between those who are successful and those who have not yet made it to the level of success that they want is learning from those mistakes. When I make a mistake, I make a note of it and vow to do my best to never make that mistake again. This ...

Copywriting Tips - The Hype Factor is the X Factor (Popularity: )
http://www.bcipe.com
One of the most fascinating subjects for copywriters is the subject of hype in a sales letter. Everybody has their own definition of what hype is, which is what makes the subject so fascinating and creates so many discussions on it. We had just one of these discussions recently at the Warrior Forum, started by one of the great copywriters in the business...Paul Myers. Well, I'm going to add my ...

Direct Response Sales Copy and Design Tricks Exposed! (Popularity: )
Every word on your websites sales page should communicate a clear message. Before sitting down to write the sales copy, make sure you are clear about the product or service you are offering, the price, bonuses, time limits, features and benefits. However, this is only half the battle! You need to spend as much time, if not more time on the design. In this article, I will give you the ...

Drive Your Conversions Through the Roof Using Decoy Marketing (Popularity: )
http://www.salescopyquickfix.com
Have you ever heard of decoy marketing? If not, then you want to be sit up and pay attention here because this copywriting tip will change the fate of your business for the good. I first heard of decoy marketing in an insightful book titled "Predictably Irrational" by Dan Ariely. In the book, Dan talks about... well, how irrational we humans. As much as you and I like to think otherwise, ...

Effective Content Copywriting Tips for Web (Popularity: )
http://www.best-web-site-design.co.uk
Content is the king of a website. Yes the king because whole of the website is primarily dominated by content. A wordless website is like a dumb beautiful woman who looks beautiful but cannot speak. It is thus important to make your beautiful woman speak too. Writing for a website appears to be a simple task, but what most people do not realize is that it is an extremely critical job ...

Freelance Copywriter Secrets: Either Make Offers Or Save Your Advertising Money (Popularity: )
http://dynamiccopywriting.blogspot.com
Zig Ziglar is a speaker who talks mostly about salesmanship. But one of his comments has a lot to say about a closely related topic, advertising. He describes a salesperson who never attempts to close the deal as a “professional visitor” rather than a “professional salesperson.” This description has a lot that could help advertisers produce more profitable ads. It is unfortunate, but much of the ad copy written by many ...

Freelance Writing and Copywriting - Every Writer Needs a Bio (Popularity: )
http://www.angelaswritingclasses.com
You're a writer: do you have a bio? Every freelance writer and copywriter needs a bio, because people need to know who you are before they'll hire you. Discover how to write a killer bio today. If you want to sell your writing - your articles, books, copywriting skills - you need a bio. So let's get the fundamentals out of the way first. What's a bio? A "bio" is short for ...