Home Set as Homepage Add to Favorite Contact Submit  
             23 October, 2014
 
search for
 
 
 

Categories
Arts & Culture »
Automotive »
Business »
Career »
Communications »
Computers »
Entertainment »
Family Concerns »
Fashion »
Finances »
Food & Drinks »
Health & Fitness »
Hobbies & Crafts »
Home & Garden »
Home Based Business »
Home Management »
Internet »
Kids & Teens »
Legal »
Marketing »
Marriage & Wedding »
Parenting »
Politics & Government »
Real Estate »
Recreation & Sports »
Reference & Education »
Relationships »
Religion & Faith »
Science »
Self Improvement »
Shopping »
Society »
Travel & Leisure »
Womens Interest »
Writing & Speaking »
    
Category:  Articles » Business » Branding

 

How To Fitout An Office That Reflects Your Company Brand

Popularity:
         Views: 533
2011-12-17 00:48:00     
Article by Integrity Office

When a client visits your office for the first time, their first impression of your brand is set in stone as they enter through the front door. This first impression is hugely important and depends greatly on the quality and professionalism of your office fitout. Your fitout should reflect the brand you are aiming to project. If you are an advertising company, then you need an office fitout that will reflect creativity and innovative ideas. If you are a law firm or an accounting firm, then you need a fitout that will reflect professionalism.

If done correctly, your office fitout can complement and enhance your business image. In this article, we provide some tips on how you can create an office fitout that reflects and strengthens your company brand.

1. Be creative

Many large international companies such as Google and Microsoft invest in office furniture and fixtures that are a mix between modern and conventional, giving their office fitout a fun, creative yet professional feel. It is important to incorporate more modern pieces and layout designs in your office fitout because this can reflect your innovative products and services and can show customers that your company is thinking and moving forward.

Are you having your office renovation or office fitout on a budget? You do not need a huge budget to get creative. Try to incorporate your own products in your office fitout. If you are a magazine or book publisher, then perhaps you can gather all the covers of your bestsellers, have them mounted on screens and use these screens as partitions. If you are an IT company, perhaps you can showcase the evolution of computers by putting a mini-exhibit of the oldest to the most modern products you offer in the reception area. In this way, not only are you putting your own products on display, but you are also showing how much your business has progressed.

2. Be consistent

Implement a consistent design and theme in your office fitout. If you want to have an open office design, implement this across the entire fitout. If you want to adapt a green, environment friendly theme, make sure all areas of your work space have this theme. Being consistent makes your brand appear clean and professional.

3. Keep a clean office

A messy and cluttered office will translate to a messy and unorganised brand. It will appear as if you and your employees have no regard to be clean and orderly and this will reflect very poorly on your products and services. Implement a clean desk policy wherein employees are required to have their work areas clean and clutter-free before they leave for the day. If they wish to have photos and other mementos on their desks, they may do so but limit the number of personal things they can display.

Also provide segregated trash bins, one for biodegradable and another for non-biodegradable trash, to keep the office clean.

Another tip for minimising the cluttered look of an office is to incorporate sleek and slim office furniture into your fitout. This will create more space in your office, making the office appear less congested.

4. Have a well-thought out layout and design

Make sure that your office layout and design reflects the culture and values of your company. If you want your company to be known as an advocate for the environment, then implement earth friendly pieces in your office fitout design. Also, make sure to include items such as lighting, phone and power outlets and ventilation in your layout. Providing items such as adequate lighting or office chairs that properly support the body will show that you care about the health and wellness of your employees. Surely, a business owner who values his employees also values his products, services and customers.

5. Keep office furniture and equipment up-to-date

Make sure that your desktops, fax machines, printers and other equipment are some of the latest technologies today. New equipment not only gives your office a more professional feel, but also tells your customers that you use the most modern technology in your products and services. Again, having modern office furniture and the latest equipment and technology reflects that your company is thinking and moving forward.

Specialized in: Office Fitouts - Office Fitouts Melbourne - Office Fitout - Office Fitout Melbourne - Office Fit Outs - Office Fit Outs Melbourne - Office Fit Out - Office Fit Out Melbourne - Office Renovation - Office Renovation Melbourne - Office Furniture - Office Furniture Melbourne
URL: http://www.integrityoffice.com.au
Print article      Bookmark this page
Related Articles 
What are the advantages you can get buying marine air conditioners (Popularity: ): Like other conditioners, Marine air conditioners too have gone through a revolution, bringing the best of technologies and styles to make your experience even better and superior. The introduction of newest technologies and innovations has made marine ac units the most superior and convenient options that meet your expectations.What are the advantages you can get buying marine air conditioners:The Marine air conditioners of today come with the savviest styles and ...
Tips to Zero in on the Best Stainless Steel Pipe Supplier (Popularity: ): The use of stainless steel products such as tubes and fittings, bar stocks, hollow bars, flanges, plates, sheets and stainless steel pipe is integral to several industries. To effectively meet demands for various stainless steel products, your foremost priority should be to locate a reputable supplier. Judge the supplier based on parameters such as product performance and quality of service.Along with pipes, you might also need products such as a ...
Carbon Steel Pipes are Best Suited for Heavy Industries (Popularity: ): In an industrial set-up, transportation of materials is the lifeline. Carbon steel pipes are an integral part of this process of transporting. As the name implies, these pipes are made from carbon, without the use of any other alloy. These steel pipes can be used in various industrial applications and are very useful in transferring materials from one place to another. With some variations in the steel making process and ...
Getting the Most Out of Digital Signage - The Captive Audience (Popularity: ): One of the greatest advantages of digital signage compared to other advertising media is its flexibility and the ability to target captive audiences. A captive audience, as the name suggests is an audience that can't get away from your message and there are many areas in our day to day to lives where we become a potential captive audience, ideal for directing specific marketing messages, depending on where the audience ...
How Important Are Logos Any Way? (Popularity: ): Logos... They have been around since one king whipped another king in battle and wanted to "advertise" who was now in charge. The method most widely used for this purpose was called a standard or as we know it, a flag. The most recognized standard was the Roman eagle.Pirate Captains that roamed the Caribbean attacking merchant ships had their own distinct flags from Black Beard on down to Jeane La ...


Related Business 
Office Fitout Sydney Pty Ltd. (Popularity: ): We specialise in the construction of office interiors. We handle every aspect of an office fitout whether you are fitting out existing or new space, we provide a One Stop Office Fitout Solution allowing the customer to carry on with their day to day business.
Office Fitout Melbourne - In2 Space (Popularity: ): In2 Space offers a great Office Fitout range in Melbourne. Our office fitout range includes everything you may need for your office.
GDW Commercial Interiors (Popularity: ): Our mission is to deliver the best possible office fitout for your business and to exceed our client’s expectations in both the design outcome and construction quality. We work with a first class team of interior designers, consultants & fitout advisors to offer our clients in Brisbane the highest levels of creative inspirations, with all the benefits of one company taking full responsibility for delivering the very best solutions.
Office Furniture (Popularity: ): Endo direct commercial office furniture Melbourne can assist you with every facet of your office and business furniture requirements. Whether it's a single office chair, filing cabinet, an office desk, workstations or a complete office fitout we will find the best solution for you.
Office Design Sydney (Popularity: ): We are Sydney based Office Designer provide Office Renovation, Office Planning and Office Partitions Services in Sydney. Our goal is to provide the business community with a “One Stop Shop”, addressing a broad spectrum of office planning, office renovation, office design, office fitout, office furniture and office refurbishment requirements.
Branding Solution (Popularity: ): Branding Solution is one of the best corporate branding company that is specialized in creative logo design, letterhead design, visiting card design & continuation sheet design and many more. A Brand is much more than a mix of colors, words or characters. A Brand is what reflects the ethos of your company, what your customers believe it to be, and where it stands in future.
Future Fitouts: Office Renovation Brisbane (Popularity: ): Future Fitouts specialise in Office Fitouts Brisbane projects. We are a leading commercial fitout contractor based in Brisbane and operating throughout South East Queensland. We are a QBSA registered builder specialising in Office Fitouts, commercial Refurbishments, commercial maintenance and make goods / de-fits.
Sydney Office Fitouts Company (Popularity: ): Sydney Office Fitouts Company is a premium office refurbishment and office designing firm based in Australia. We have quality team, providing office fitouts solutions to commercial and government client. The Sydney Office Fit Out Company provides a complete service for Office Refurbishment and Office Fit Out, not only achieving your new corporate image, but also exceeding staff and client expectations.
Engage SEO Company India (Popularity: ): Brand value is the blend of brand recognition and brand power. SEO Company India establishes your goals on global level and strategizes those to increase your brand value. High ranking and loud visibility on World Wide Web ensures high brand recognition and thus increase brand power in the real as well as digital world. Business is to make profits.
Classy Brand - Men's and Women's Clothing (Popularity: ): CLASSY is a California inspired, men's and women's knitwear brand. Combining quality and comfort with artistic expression and style, the CLASSY lifestyle reflects a culture founded on the finer principles of etiquette, sophistication, and filth.


 
 
Home | Top | Set as Homepage | Bookmark this Page | Privacy | Banners | Contact | Submit Article
© 2003-2010 ABC Directory. All Rights Reserved