SanDisk has developed advanced Ultra secure digital cards which are a new addition to the SanDisk’s high speed SD card line specifically engineered for delivering high performance in digital cameras. Special features are employed by SanDisk in its highly reliable SD memory card. SanDisk SD cards are designed to provide unparalleled performance. The new SanDisk mini SD card ensures highly compact storage and provides the reliable features of secure digital cards in a smaller form. Highly efficient miniSD memory cards are developed by SanDisk that feature size of a human thumb nail. Innovative technologies have been incorporated in the mini-SD flash cards that enable them to fulfill the growing needs for increased recording capacity in smallest form factor.

Toshiba, Matsushita, SanDisk and many other major original equipment manufacturers of mobile communication founded the secure digital card association. New generation cellular phones are incorporated with advanced features such as MP3 players, cameras, internet messaging and exciting multimedia capabilities. All these latest features have increased the demand for fast and high capacity flash storage cards. Manufacturers of cellular phones are looking forward to find out new ideas to boost the replacement cycles among the consumers. While on the other hand cellular service providers are putting in more efforts to accelerate the adoption of latest applications by their customers. High resolution mega pixels digital cameras have elevated the need for high capacity memory cards. This new emerging market boosted the sales of mini-SD memory cards.

Secure digital controller and NAND flash technologies are utilized by SanDisk in the new mini-SD card format. MiniSD memory cards have gained more success and popularity due to their exceptional compatibility and reliability. SanDisk started shipping the mini-SD memory cards in March, 2003. Mini SD card is an advanced form of the reliable secure digital SD card standard. The target of the mini SD memory cards are the new generation 3-G and 2.5-G cellular phones that provide storage intensive attributes like video capture, video games, voicemail, PIM (personal information management), MP3 players, digital cameras and E-mail capabilities. Significant savings are offered by the SanDisk mini-SD memory card in card volume and area. Volume and area are the 2 critical parameters of the memory card’s design for the new advanced versions of cellular phones and digital cameras. More than 60 percent volume and 40 percent printed circuit board are saved by the miniSD memory card in comparison to the standard SD memory cards for supporting the memory card in portable device.

MiniSD card form factor has provided more flexibility and freedom to the designers of cellular phones and digital cameras in fitting a card slot in their devices. Mini-SD card format offers more benefits to its consumers as they can transfer their data between cellular phone (miniSD equipped) and other secure digital compatible host, like laptop PC, PDA or digital camera. Software and electrical compatibly of SanDisk miniSD flash card with the existing secure digital standard makes it more advantages and the preferred choice of the consumers.