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Category:
Articles » Internet » Podcasting
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What Can Podcasting Do For Your Business - Great Traffic Generator
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Popularity: 
Views: 2129
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2008-07-08 09:02:50
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Article by Steve Chase |
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I worked with a client last year and we were trying to find a way to generate traffic to his site for low cost. What we came up with was a podcast and it worked very well to say the least. The podcast what done by a homeopathic doctor and he talked about his areas of expertise. Before you knew it we had over a thousand listeners and a steady source of traffic to the site. Don't think that you can do it, I think that you can. Here are just some of the advantages that you can get.
1.You can put as much work into it as you want. A few podcasts with content related to your business can be put up on the web and downloaded by different people for many years to come. Or you can do a weekly podcast that is subscribed to by many listeners that you will build trust with.
2.You can put a advertisement into the content of the podcast and have it heard by all people listening to you podcast.
3.You can boost name recognition for you company by establishing your self as a expert in your given field.
4.With great content you may get many people linking back to your podcast building the amount of links back to your site.
5.The information in a particular podcast can be used as a source of information for your existing clients. Having a client listen to one of your podcasts may clear up questions they may have on your product or service.
6.People listening to your podcast may come to your site to learn more about your products and services because they like your podcast.
The list could go on and on. I found that if you build a good quality podcast people will listen to it and come to your site. You will get links from people who like your podcast and best of all this promotion is relatively inexpensive to do. It just takes some initial effort on your part to get it rolling.
Go to http://wwwdesignonline.com for more information on web design and promotion on a budget.
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Traffic Generator
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